AJI-AAP relaunches as REVA

Aero Jet International/Air Ambulance Professionals (AJI-AAP) have announced the rebranding of the merged provider under the name REVA, Inc. The new brand name and logo were revealed at the International Travel Insurance Conference in Barcelona on 29 October.

The two companies merged in April this year, saying that by joining forces they would 'save on costs and help customers'. The company's new website, www.flyreva.com, describes the firm as 'the largest dedicated, fixed-wing air medical transport, air ambulance and medevac operation in the Western Hemisphere'. The firm said it is positioned to 'lead the industry in delivering top-tier medical transportation services for ill or injured patients anywhere in the world'.

In a statement, REVA said: “The merger forced us to review our brands and respond with what we believe is a brand and identity that will stand out in our industry for decades to come. Part of our brand includes the launch of a new, industry-leading website along with our continued mission of transparency while delivering the highest quality care.”

REVA owns an aircraft fleet including six Learjet 35s and a Cessna 402, operating from bases in San Juan in Puerto Rico, and Seattle and Fort Lauderdale in the US.

The new website features flight tracking and online trip request tools.

Image: An artist's impression of a Learjet 35 in a new REVA paint scheme