Say hello to Kopter!
Marenco Swiss Helicopter, the Swiss helicopter manufacturer, has unveiled its new brand name
Marenco Swiss Helicopter, the Swiss helicopter manufacturer, has unveiled its new brand name. During an inauguration event held at its recently completed corporate/engineering facility, the company’s CEO, Andreas Loewenstein, introduced Kopter to customers, suppliers, partners and staff, saying: “Kopter marks a new chapter in the company’s history. The launch is an opportunity for the company’s leadership to share its ambitious business strategy, as well as news about its upcoming flight test programme and the start of production of the SH09 helicopter.”
Loewenstein said of the rebrand: “We’re a company with an upward trajectory. Over the past few years, we have grown quickly. To support that growth, and place us as a leader in our field, we need to be clear about who we are. That means investing in our brand and telling our story.”