Recoil aerospace announces appointment of senior sales executive to drive growth in North America
With a proven track record of driving revenue growth, Keith Ray joins Recoil Aerospace as Senior Sales Executive, bringing his depth of industry knowledge, strategic mindset, and customer-focused approach
Recoil Aerospace is pleased to announce the addition of Keith Ray to the Recoil leadership team as the new Vice President of Sales & Business Development for North America. Ray brings decades of leadership in building long-term customer relationships, and in product development and strategy in the rotorcraft and aerospace industries.
With his extensive experience, Ray brings with him a proven track record of driving revenue growth, expanding market share, and building high-performing sales organizations. His background spans key account management, government contracts, original equipment manufacturer (OEM) and aftermarket sales, dealer network development, and full product lifecycle management.
Most recently, Ray served as Senior Director of Sales-Helicopters at BLR Aerospace, where he managed global technical sales and directed customer support for rotorcraft performance products. In this role, he assisted in building and supporting the global dealer network, and enabled Lead-the-Fleet precertification programs to reduce flighttest costs and timelines.
Previously, Ray spent more than two decades at Aeronautical Accessories (Bell Helicopter), serving as Sales Manager and Key Accounts and Government Contract Manager. There, he acted as a primary customer advocate, translating regulatory and operational needs into product development and quality standards, while helping expand the company’s catalog into one of the world’s leading sources of Federal Aviation Administration (FAA) supplemental type certified aftermarket helicopter products.
“Ray’s depth of industry knowledge, strategic mindset, and customer-focused approach make him an outstanding addition to the Recoil Team,” said Recoil President Joseph Rice. “We are confident his wealth of experience and leadership expertise will only serve to strengthen our team.”
Recoil Aerospace is participating in the Vertical Aviation International’s Verticon 2026 Exhibition that will be held on 10–12 March 2026 in Atlanta, Georgia, and will be located at booth #3002, displaying its Tsunami Tanks. These cutting-edge products showcase Recoil’s commitment to operational and mission readiness, providing a clear advantage in performance within challenging environments, along with customer service and support in the field that is second to none.
Recoil is the only US-based company producing these types of next-generation fuselage-mounted or in-cabin Aerial Fire Suppression System (AFSS) tanks, in partnership with its Kentucky-based affiliate Aerospace Composites Solutions (ACS) which operates an AS9100 certified aerospace manufacturing facility.
March 2026
Issue
This edition is bursting at the seams with articles from all corners of the special missions sector. We have features on the California wildfires that ravaged the state last year, what the cost–benefit analysis looks like for single-engine rotorcraft and autorotations, how the mission dictates the modification needed to the platform, and what can be done to further prevent the problems associated with inadvertent entry into instrument meteorological conditions.
Editorial Team
The AirMed&Rescue Editorial Team works on the website to ensure timely and relevant news is online every day. With extensive experience and in-depth knowledge of the air medical and air rescue industries, the team is ready to respond to breaking industry news and investigate topics of interest to our readers.
