Air Ambulances UK chosen as Kwik Fit’s national charity partner

Kwik Fit has announced that Air Ambulances UK (AAUK) will be its national charity partner.

AAUK is a national organization which supports the work of the UK’s 21 air ambulance charities.

Through AAUK, Kwik Fit will raise funds for all these regional charities, as well as help increase local and national awareness of their missions. 

As the charities receive very little or no central or local government funding, almost all air ambulance missions in the UK – over 100 per day – are funded through donations. Therefore, the support of Kwik Fit will help raise awareness of the vital work of the air ambulance services across the UK, while enabling funds to be raised for staff and customers’ local air ambulance charities.

From 11 October, Kwik Fit’s customers will be able to make donations to AAUK in more than 600 Kwik Fit centres across the country, as well as when making a purchase online. Staff will be carrying out a range of fundraising activities over the coming year to support the national campaign, as well as the local air ambulance charity which serves their own community.

Mark Slade, Managing Director of Kwik Fit, said: “The air ambulance charities across the UK provide essential support on a daily basis, helping improve patients’ chances of survival by providing life-saving pre-hospital care. We have seen the positive impact which Kwik Fit employees, industry partners and customers can have in supporting national causes and we are looking forward to making a major contribution to the UK’s air ambulance network.”

Simmy Akhtar, CEO of AAUK, added: “We are delighted and very grateful to have been chosen by Kwik Fit to be its national charity partner. Across the UK, air ambulance charities are carrying out over 100 missions every day. These vital missions are critical in providing urgent care to improve the outcome for patients after life-threatening injury or illness, but most are funded entirely by donations. With each mission costing, on average, nearly £4,000 the national support from Kwik Fit will make a significant difference to the capabilities of all the air ambulance charities and help save even more lives.”